Popular Canadian poker player Gavin Smith recently signed a deal to promote Black Velvet Canadian whiskey. According to Card Player Magazine, Smith will represent the brand in the poker industry and be part of a sweepstakes Promotion. One lucky winner will be flown to Las Vegas to challenge Smith in a game of heads-up no limit holdem. Smith is represented by Poker Royalty, a Las Vegas poker management company who also works with Phil Hellmuth, Gus Hansen, and Daniel Negreanu.